DISRUPT Media Blog

WHY DO WE GIVE ALL OUR CONTENT AWAY FOR FREE? | DISRUPT60 007

Jul 18, 2018 9:16:13 AM / by Ryan Thogmartin posted in DISRUPT60, Blog

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This question gets asked on the daily, "Why do you give so much away for free?".

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Personal Brand Over Business Brand | DISRUPT60 006

Jun 5, 2018 8:43:55 AM / by Ryan Thogmartin posted in DISRUPT60, social media, Blog

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This is 60 seconds on why your personal brand as a funeral director is more valuable than your business/funeral home brand. Most funeral directors never think about this, but once you do, you’ll look at how you use social media much differently.

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How Are You Measuring Success?

May 3, 2018 9:14:54 AM / by Ryan Thogmartin posted in DISRUPT60, social media, Blog, Funeral Homes

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For something to be successful, there must be something measured. Many conversations I had at the ICCFA convention revolved around defining success on social media. I had numerous funeral directors tell me their funeral home was having success with Facebook marketing, yet nothing had been posted to their page in months and in a few cases over a year! How is your success defined? What are you measuring?
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DISRUPT60 is a weekly one-minute marketing rant on topics that are insanely timely and thought-provoking.

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ROMANCE IS KILLING FUNERAL HOMES | DISRUPT60 004

Apr 24, 2018 9:53:43 AM / by Ryan Thogmartin posted in DISRUPT60, social media, Blog, Facebook, Funeral Homes

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Stop being romantic! This isn't something you typically hear in marketing but 'romance' is killing many funeral homes. Let me explain:

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SOCIAL MEDIA CAN CHANGE CULTURE BUT NOT SELL A FUNERAL | DISRUPT60 Episode 002

Mar 29, 2018 11:11:42 AM / by Ryan Thogmartin posted in DISRUPT60, Blog, Facebook, News

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This is an interesting conversation that I have all to often with funeral directors all over the country. In one breath funeral directors are talking about how powerful social media is to the tune of overthrowing governments, changing entire generations, aiding in social uprisings, and influencing the most sophisticated elections but in the next breath say social media can’t sell a funeral. Doesn’t make any sense at all.

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