--- title: Video Won Deathcare in 2025 description: Deathcare video marketing dominated 2025. See how funeral homes generated 232M views—and why video must be the core strategy for 2026. image: https://social.disruptmedia.co/hubfs/Video-won-deathcare-2025%20-%20Edited.png --- # DISRUPT Media Blog ## [Video Won Deathcare in 2025](https://social.disruptmedia.co/blog/video-won-deathcare-in-2025) Feb 1, 2026, 8:52:12 PM / by [Ryan Thogmartin](https://social.disruptmedia.co/blog/author/ryan-thogmartin) - [Tweet](https://twitter.com/share) **Video Won Deathcare in 2025** *Here’s What Winning Funeral Homes Did Differently* **This is what winning looks like in deathcare marketing.** In 2025, funeral homes that committed to video didn’t just post more content. They captured attention, built trust, and reached millions of families. The results weren’t theoretical. They were measurable. See how we build that recognition through [social media for funeral homes](https://disruptmedia.co/funeral-home-social-media), and how video fits into a broader [funeral home marketing strategy](https://disruptmedia.co/funeral-home-marketing).   **What Deathcare Video Actually Achieved in 2025** Across DISRUPT Media’s funeral home clients in 2025, video delivered at scale: - **232,255,743 total views** - **59,375,483 video views** - **11,352,883 engaged users** That’s real engagement from real consumers—people actively watching, reacting, and remembering funeral homes long before they ever needed one.   **One funeral home alone generated 29 million video views in a single year.**   **What High-Performing Funeral Home Content Looked Like** Top-Performing Videos From  Wagner-Elfner and Burg Funeral Home: - [Unhinged](https://www.facebook.com/reel/1097575128962003?utm_source=hs_email&utm_medium=email&_hsenc=p2ANqtz-9wJLsIcBF7odQCgj40S54a-8TSniVfJ_t8-JYG4PbP5OBi2tvQ6S1y5jnEoihF-8yDKFnp) - 4M views - [Service Day](https://www.facebook.com/reel/1176923630767041?utm_source=hs_email&utm_medium=email&_hsenc=p2ANqtz-9wJLsIcBF7odQCgj40S54a-8TSniVfJ_t8-JYG4PbP5OBi2tvQ6S1y5jnEoihF-8yDKFnp) - 2M views - [Full Couch Casket](https://www.facebook.com/reel/1344319460186236?utm_source=hs_email&utm_medium=email&_hsenc=p2ANqtz-9wJLsIcBF7odQCgj40S54a-8TSniVfJ_t8-JYG4PbP5OBi2tvQ6S1y5jnEoihF-8yDKFnp) - 1.73M views - [Dakota Prep Room](https://www.facebook.com/reel/1062515829184448?utm_source=hs_email&utm_medium=email&_hsenc=p2ANqtz-9wJLsIcBF7odQCgj40S54a-8TSniVfJ_t8-JYG4PbP5OBi2tvQ6S1y5jnEoihF-8yDKFnp) - 1.36M view - [Unique Requests](https://www.facebook.com/reel/809879918111095?utm_source=hs_email&utm_medium=email&_hsenc=p2ANqtz-9wJLsIcBF7odQCgj40S54a-8TSniVfJ_t8-JYG4PbP5OBi2tvQ6S1y5jnEoihF-8yDKFnp) - 1.11M views This level of reach doesn’t happen by accident. It happens when funeral homes show up consistently, on camera, with intention.   **What Worked Across the Industry** Top Funeral Home Videos of 2025: - [3 Things a Funeral Director Does](https://www.facebook.com/reel/647403674744386?utm_source=hs_email&utm_medium=email&_hsenc=p2ANqtz-9wJLsIcBF7odQCgj40S54a-8TSniVfJ_t8-JYG4PbP5OBi2tvQ6S1y5jnEoihF-8yDKFnp) - 78k views - [Passing At Home Under Hospice](https://www.facebook.com/reel/1220240089970517?utm_source=hs_email&utm_medium=email&_hsenc=p2ANqtz-9wJLsIcBF7odQCgj40S54a-8TSniVfJ_t8-JYG4PbP5OBi2tvQ6S1y5jnEoihF-8yDKFnp) - 75k views - [Pierschbacher Funeral Homes](https://www.facebook.com/649189903907525/videos/919694123573968?utm_source=hs_email&utm_medium=email&_hsenc=p2ANqtz-9wJLsIcBF7odQCgj40S54a-8TSniVfJ_t8-JYG4PbP5OBi2tvQ6S1y5jnEoihF-8yDKFnp) - 73k views  - [A Trip Down Memory Lane](https://www.facebook.com/reel/4119778294954569?utm_source=hs_email&utm_medium=email&_hsenc=p2ANqtz-9wJLsIcBF7odQCgj40S54a-8TSniVfJ_t8-JYG4PbP5OBi2tvQ6S1y5jnEoihF-8yDKFnp) - 57k views - [A Misconception About Cremation](https://www.facebook.com/reel/1515611046144563?utm_source=hs_email&utm_medium=email&_hsenc=p2ANqtz-9wJLsIcBF7odQCgj40S54a-8TSniVfJ_t8-JYG4PbP5OBi2tvQ6S1y5jnEoihF-8yDKFnp) - 56k views **Clear education wins. Simple explanations win. Faces on camera win.**   **Attention Beats Perfection** Out-of-the-Box Videos That Performed: - [Grandma’s wild night in Vegas! ](https://www.facebook.com/reel/743971071608554?utm_source=hs_email&utm_medium=email&_hsenc=p2ANqtz-9wJLsIcBF7odQCgj40S54a-8TSniVfJ_t8-JYG4PbP5OBi2tvQ6S1y5jnEoihF-8yDKFnp)- 29,902 views  - [A Helpful Tip for Families in Their First Season after A Loss](https://www.facebook.com/reel/1239018424948508?utm_source=hs_email&utm_medium=email&_hsenc=p2ANqtz-9wJLsIcBF7odQCgj40S54a-8TSniVfJ_t8-JYG4PbP5OBi2tvQ6S1y5jnEoihF-8yDKFnp) - 16,845 views - [Holiday Hope From Charlie Brown Christmas](https://www.facebook.com/reel/3047724392101918?utm_source=hs_email&utm_medium=email&_hsenc=p2ANqtz-9wJLsIcBF7odQCgj40S54a-8TSniVfJ_t8-JYG4PbP5OBi2tvQ6S1y5jnEoihF-8yDKFnp) - 15,655 views - [It’s ok to feel sad…](https://www.facebook.com/reel/1063218105775184?utm_source=hs_email&utm_medium=email&_hsenc=p2ANqtz-9wJLsIcBF7odQCgj40S54a-8TSniVfJ_t8-JYG4PbP5OBi2tvQ6S1y5jnEoihF-8yDKFnp) - 14,746 views - [What Tony Stark's prearrangement would look like…](https://www.facebook.com/reel/1417209152664137?utm_source=hs_email&utm_medium=email&_hsenc=p2ANqtz-9wJLsIcBF7odQCgj40S54a-8TSniVfJ_t8-JYG4PbP5OBi2tvQ6S1y5jnEoihF-8yDKFnp) - 14,443 views **Different formats. Different tones. Same result: attention.**   **What the Data Makes Clear Going Into 2026** - The 55+ demographic is actively consuming video - Facebook remains their primary platform - Families trust funeral homes they recognize before they ever need them   **Video is how that recognition is built.** **Video Is No Longer Optional**   **Video is no longer a tactic. It is the primary driver of awareness, trust, and future calls.** 2025 proved it. 2026 will reward the funeral homes that act on it.   **Ready to Win in 2026?** DISRUPT Media is opening a limited number of [2026 Video Strategy Intensives for funeral homes](https://disruptmedia.lpages.co/the-disrupt-system/) that want to dominate visibility in their market. **Don’t wait for attention. Build it.** **[![Jumpstart 2026 with a Video Strategy](https://no-cache.hubspot.com/cta/default/5302468/interactive-206578425002.png)](https://social.disruptmedia.co/hs/cta/wi/redirect?encryptedPayload=AVxigLI3W5aNoa%2FSyypC3OQNOKlrAg8%2BKM0xH7HeJeDkHF1FJ9%2Bu54hiXws5EMbwhUPb%2B0N4rCuHh%2BswmOYuqgjNnp%2BHF7GO72Nr%2FAtr9gw4vxTBXjyWCv%2FqwdF8NGqDGut4Jg9LECtjGeBJnSNphglyO6dzD4JBJjGeqHRTN4GHPMjlhvK35gD3rwFhTquMfwM2DwwINSqg&webInteractiveContentId=206578425002&portalId=5302468)** ![Ryan Thogmartin](https://app.hubspot.com/settings/avatar/7432b3c1d542affbadae87886a96a3f8) #### Written by [Ryan Thogmartin](https://social.disruptmedia.co/blog/author/ryan-thogmartin) Ryan Thogmartin is deathcare’s most disruptive voice. The guy who turned a historically silent profession into a content-driven, culture-shaping, conversation-dominating landscape. As the CEO of DISRUPT Media, the largest and most creative agency in funeral service, Ryan has spent over a decade helping funeral companies win attention, build brand authority, and grow call volume with bold creative that actually converts. ### Subscribe to Email Updates - Recent - Popular - Categories ### Lists by Topic - [Blog (126)](https://social.disruptmedia.co/blog/tag/blog) - [Facebook (84)](https://social.disruptmedia.co/blog/tag/facebook) - [Funeral Homes (83)](https://social.disruptmedia.co/blog/tag/funeral-homes) - [social media (72)](https://social.disruptmedia.co/blog/tag/social-media) - [Social Media Strategy (46)](https://social.disruptmedia.co/blog/tag/social-media-strategy-2) - [DISRUPTu! 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Disrupt Media is a funeral home marketing company specializing in social media. Our proven strategy focuses on funeral home ad campaign development for increased at-need and pre-need sales. Get a free demo of our funeral home marketing services today! # Links - [Careers](https://disruptmedia.co/careers) # Contact Us 1-800-215-2713 [social@disruptmedia.co](mailto:social@disruptmedia.co) 601 Underwood Street Zanesville, Ohio 43701 Copyright 2026 ```json { "@context" : "https://schema.org", "@type" : "BlogPosting", "author" : { "@type" : "Person", "name" : "Ryan Thogmartin", "url" : "https://social.disruptmedia.co/blog/author/ryan-thogmartin" }, "dateModified" : "2026-09-17T20:21:52.845Z", "datePublished" : "2026-02-02T01:52:12.000Z", "headline" : "Video Won Deathcare in 2025", "image" : [ "https://social.disruptmedia.co/hubfs/Video-won-deathcare-2025%20-%20Edited.png" ], "mainEntityOfPage" : { "@id" : "https://social.disruptmedia.co/blog/video-won-deathcare-in-2025", "@type" : "WebPage" }, "publisher" : { "@type" : "Organization", "logo" : { "@type" : "ImageObject", "url" : "https://social.disruptmedia.co/hubfs/disrupt-logo.png" }, "name" : "DISRUPT Media" } } ```