In 2023, we know social media is essential for funeral homes to connect with families. However, many funeral homes are making crucial mistakes with their social media marketing. You may be one of them. But, fear not-
Here are four common mistakes funeral homes are making and how to avoid them:
The Four Social Media Traps Your Funeral Home Needs to Avoid
Feb 1, 2023 12:13:52 PM / by Ryan Thogmartin posted in social media, Blog, death care, Funeral Homes
The Power of the Reoccuring Content
May 11, 2022 1:22:11 PM / by Ryan Thogmartin posted in social media, Facebook, funeral home social media
“What should I be posting on Facebook? I’ve used up all my good ideas.” - Lots of Funeral Professionals
The One Component Missing From Every Single Funeral Home Marketing Conversation
Oct 14, 2019 9:07:09 PM / by Ryan Thogmartin posted in social media, Social Media Strategy, storytelling, funeral home social media
When I tell you there is one thing missing from every single funeral home marketing conversation, what would you think that one thing might be? Content? Goals? Budget? Analytics? Video?
5 Benefits of Social Media, Other Than Leads, Every Funeral Home Needs to Know
Aug 9, 2019 11:38:55 PM / by Ryan Thogmartin posted in social media, Funeral Homes, Social Media Strategy, funeral home marketing, funeral home social media
Social media is 'marketing.' It's not the new marketing, it's the current state of marketing, and funeral homes and deathcare companies can no longer afford to ignore it. There are so many reasons why deathcare companies need to get their heads out of the sand and start engaging on the platform used by over 75% of all Americans over the age of 45.
5 Misconceptions Funeral Professionals Have About Facebook Marketing
Jul 17, 2019 6:02:36 PM / by Ryan Thogmartin posted in social media, Blog, Funeral Homes, Social Media Strategy, funeral home marketing, funeral home social media
I am privileged to speak at many state, national, and even international funeral conventions each year. This allows me the opportunity to talk with hundreds of funeral professionals and to answer thousands of social media questions. In some cases, funeral professionals try to explain to me why they don’t need to market on Facebook or how they have mastered Facebook marketing because they have a young staff member.
DISRUPT Media Announces Partnership with Domanicare
Jun 17, 2019 5:05:40 PM / by Ryan Thogmartin posted in social media
All DISRUPT Media clients now get free access to Domani for Grief
3 Things that Make Us Fundamentally Different Than Any Other Company in the Funeral Profession
May 15, 2019 1:03:17 PM / by Ryan Thogmartin posted in social media, Social Media Strategy, funeral home marketing
Disclaimer: This is 5-minute read. If you would prefer not to read, there is a video that covers this topic embedded at the end of the article.
Working Your Way Up From The Bottom with Death Care Marketing Mogul, Ryan Thogmartin of Disrupt Media Part 2
Mar 26, 2019 10:21:54 AM / by Ryan Thogmartin posted in social media, Blog, Social Media Strategy
Many of my followers and friends have asked how I got into the death care space. Now is the time to share. This is my story. Definitely, the most open and transparent I have ever been. Would love to read your thoughts below.
Your Unofficial Facebook Page May Be a Business Killer
Mar 26, 2019 10:14:02 AM / by Ryan Thogmartin posted in social media, Blog, Facebook, Funeral Homes
What is an unofficial Facebook page? We answered this question in an earlier blog but to review; an unofficial page is a Facebook business page that is created when someone “checks in” to your business with their smart phone. It’s so common for people to check in that, more often than not, your business has a Facebook page – one that you didn’t create and one about which you may be totally unaware. Think of it as a billboard for your funeral home that you didn't create and you don't know what it is on it and your entire community is viewing it and talking about it.
IF YOU'RE DOING THIS YOU'RE WASTING MONEY | DISRUPTu! 045
Mar 26, 2019 10:08:55 AM / by Ryan Thogmartin posted in social media, Blog, DISRUPTu!, Facebook
So many funeral homes we come in contact with say they are 'leveraging Facebook' for their funeral home, but it is not working. When we start digging into it, we discover that they are just buying generic content and posting to their Facebook. This is a complete waste of money. In this episode, Ryan, explains why and what you should do about it.