DISRUPT Media Blog

The State of Social Media 2023 (Funeral Edition)

Mar 9, 2023 3:05:07 PM / by Ryan Thogmartin posted in Blog, Funeral Homes, Social Media Strategy

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Marketing is always changing. It’s not your job to stay on top of every little trend. Actually, that’s our job. So we compiled a few things to take note of in 2023.

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The Four Social Media Traps Your Funeral Home Needs to Avoid

Feb 1, 2023 12:13:52 PM / by Ryan Thogmartin posted in social media, Blog, death care, Funeral Homes

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In 2023, we know social media is essential for funeral homes to connect with families. However, many funeral homes are making crucial mistakes with their social media marketing. You may be one of them. But, fear not-

Here are four common mistakes funeral homes are making and how to avoid them:

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3 Things Funeral Homes Need to Be Doing RIGHT. NOW On Social Media

Jul 29, 2022 11:24:27 AM / by Ryan Thogmartin posted in Funeral Homes, Social Media Strategy, funeral home marketing

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When Ryan Thogmartin speaks, it’s best to listen. Why? Because this guy knows what he’s talking about, especially when it comes to deathcare and social media. Sort of like E.F. Hutton and investment banking … in the 80s. (Sorry you missed out on that gem, millennials!)

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ONE POINT EIGHT BILLION

Mar 7, 2022 10:18:32 PM / by Ryan Thogmartin posted in Facebook, Funeral Homes, Social Media Strategy, funeral home marketing

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The largest stadium in the world, Narendar Modi Stadium, holds 132k people

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Why Social Media?

Feb 19, 2022 4:39:34 PM / by Ryan Thogmartin posted in Funeral Homes, Social Media Strategy, funeral home social media

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Oftentimes, people ask us why we focus on social media so much. Though there are multiple reasons, there’s one that really sticks out more than the rest. But before we get into that, we need to explain some things.

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Digital Marketing is NOT All Equal

Feb 9, 2022 8:05:32 PM / by Ryan Thogmartin posted in Facebook, Funeral Homes, funeral home marketing

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All digital marketing is important- but it’s not all equal.

There are so many ways to digitally market. Popular ones include- search engine optimization, pay-per-click, email, text message, and social media. There are several other forms but these are just a few that came to mind quickly. 

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4 Social Media Marketing Mistakes Funeral Homes and Cemeteries Are Making (and How to Fix Them)

Jul 9, 2020 2:19:34 AM / by Ryan Thogmartin posted in Blog, Facebook, Funeral Homes, Social Media Strategy

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Living and breathing social media marketing is a major blessing and a deadly curse. For us, it means always being ahead of the game. Leading a profession into the current state of marketing is a big responsibility.

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3 Reasons Why Your Funeral Home or Cemetery Should Use Retargeting Ads in 2020

Dec 9, 2019 11:58:40 PM / by Ryan Thogmartin posted in Funeral Homes, Social Media Strategy, funeral home marketing

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Retargeting is an incredibly effective ad strategy that most of your competitors aren’t using, which means you should start today. Even if you’re not familiar with the marketing term “retargeting,” we’re about 1000% sure you’ve experienced it. Consider this scenario...

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5 Benefits of Social Media, Other Than Leads, Every Funeral Home Needs to Know

Aug 9, 2019 11:38:55 PM / by Ryan Thogmartin posted in social media, Funeral Homes, Social Media Strategy, funeral home marketing, funeral home social media

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Social media is 'marketing.' It's not the new marketing, it's the current state of marketing, and funeral homes and deathcare companies can no longer afford to ignore it. There are so many reasons why deathcare companies need to get their heads out of the sand and start engaging on the platform used by over 75% of all Americans over the age of 45.

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5 Misconceptions Funeral Professionals Have About Facebook Marketing

Jul 17, 2019 6:02:36 PM / by Ryan Thogmartin posted in social media, Blog, Funeral Homes, Social Media Strategy, funeral home marketing, funeral home social media

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I am privileged to speak at many state, national, and even international funeral conventions each year. This allows me the opportunity to talk with hundreds of funeral professionals and to answer thousands of social media questions. In some cases, funeral professionals try to explain to me why they don’t need to market on Facebook or how they have mastered Facebook marketing because they have a young staff member. 

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