DISRUPT Media Blog

Would You Rather Reach 75% of Your Target Audience or 25%? | DISRUPTu! 069

Apr 6, 2020, 5:19:15 PM / by Ryan Thogmartin

Since the start of the Coronavirus Pandemic, engagement on funeral home Facebook pages has increased by 13% and messages sent to a funeral home Facebook Pages have increased by 26%. Your community wants and needs to engage.

Right now, it is more important than ever that you are connecting with your community in a meaningful way. The problem is, most funeral homes and cemeteries are not focusing their efforts on the platform where they can get the best results. By results I mean, creating content that informs, builds relationships and ultimately drives more atneed and preneed market share.

Here's the deal, 75% of YOUR most profitable audience lives on Facebook. It's where they look at family photos, share fake news, and engage with brands they love!

In this video, Ryan (AKA Bob Ross) gives a visual demonstration of how you might be missing out.

 

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Ryan Thogmartin

Written by Ryan Thogmartin

Ryan Thogmartin is deathcare’s most disruptive voice. The guy who turned a historically silent profession into a content-driven, culture-shaping, conversation-dominating landscape. As the CEO of DISRUPT Media, the largest and most creative agency in funeral service, Ryan has spent over a decade helping funeral companies win attention, build brand authority, and grow call volume with bold creative that actually converts.